Wednesday, July 14, 2010

Is SRK worth Rs. 300 crores ?

As per the latest reports from Box Office, past two quarters were really disappointing for the industry. Big Budget movies could not create any magic at the box office.They left behind a loss of Rs 450 crores. Financers and Distributors are striving to get back their money. Failure of two big budget movies 'Raavan and Kites ' shredded the dreams of big producers.

Shahrukh KhanShockingly, Reliance Big Pictures has bought the rights of Shah Rukh Khan starrer “Don2 for a huge amount of 125 crores. The rights are given by Excel Entertainment. This is not all, Eros International has bought other film of Shah Rukh's Ra.one' for 175 crores. 'Ra.one' is his home production. It is Shah Rukh Khan's popularity and huge fan following which is compelling the distributors to pay such a huge amount!

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